It’s Dating Season Among Our Local Real Estate Companies!
It’s the start of a new decade, a new year, and a new month. It is also the start of the 2010 dating season between the managers of our local real estate companies and our local real estate agents!
Agents who had exemplary home sales in 2009 are being courted by competing brokerage houses. Managers are looking to recruit agents who will make their office more profitable.
The recruiting process is like dating and usually begins with a phone call or an e-mail. The first “in-person” meeting is short and usually occurs at a public location like Peets, Starbucks, or the Main Street Cafe. Note, a short casual meeting is preferred because if the agent doesn’t like the manager and/or the company, he/she can leave sooner!
If the conversation is good and it appears that there might be some chemistry, the obvious next step is a private tour of the office. This gives the manager the opportunity to show off his office’s assets….the computers, the conference rooms, the support staff and lastly, the desk and/or private office the perspective agent will get.
Lastly, if the relationship is consummated, it is usually behind closed doors. This is where commission splits, technology fees and transferring one’s real estate license are discussed.
I would venture to guess that 2009 was a down year for most agents so it will be interesting to see the results of this year’s dating season!
